Top Makeup Trends in 2025

Makeup in 2025 is all about creativity, individuality, and sustainability. This year, beauty enthusiasts are embracing trends that allow them to express their unique personalities while prioritizing ethical and eco-friendly choices. Whether you love a bold, dramatic look or prefer natural elegance, 2025 has something exciting for everyone. Here are the top makeup trends that are taking the beauty world by storm.

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To achieve this glamorous and polished look, here’s a breakdown of its key elements:

1. Makeup

• Skin:
  • A radiant, even complexion with a focus on glowing, dewy skin.
  • Use a hydrating primer and a medium-to-full coverage foundation with a luminous finish.
  • Apply a creamy concealer to highlight the high points of the face (under eyes, nose bridge, forehead).
  • Use a soft pink or peach blush to give a natural flush.
  • Add a subtle champagne-toned highlighter on the cheekbones, nose bridge, and cupid’s bow.
• Brows:
  • Defined but natural-looking eyebrows.
  • Fill in sparse areas with a pencil or powder and set them with a clear or tinted brow gel.
• Eyes:
  • Warm neutral eyeshadow tones (soft browns, terracotta, or bronzes) blended seamlessly.
  • Add a touch of shimmer to the eyelids for dimension.
  • Use a bold, black eyeliner to create a soft winged look.
  • Apply voluminous false lashes or mascara for long, fluttery lashes.
• Lips:
  • Nude lipstick with a slightly peachy or pink undertone.
  • Use a lip liner to define the lips and enhance the shape.
  • Add a gloss for a plump, hydrated look.

2. Hairstyle

• Voluminous, Glossy Waves:
  • Use a large-barrel curling iron to create loose, glamorous waves.
  • Focus on curling away from the face for a flattering, open look.
  • Apply a shine serum or spray to enhance glossiness.
  • Brush through the curls gently for a softer, more natural wave.

3. Outfit

• Red Halter Neck Dress:
  • A bold, elegant halter-neck style in a rich red color.
  • Ensure the fit is tailored to enhance your natural shape.

4. Accessories

• Earrings:
  • Subtle but elegant drop earrings or studs to complement the look without overpowering it.

5. Tips for Getting This Look

• Skincare Prep: Start with a well-hydrated base by using a sheet mask or rich moisturizer before makeup.
• Products:
  • For foundation, choose a dewy-finish product like NARS Sheer Glow or Charlotte Tilbury’s Light Wonder.
  • Use Anastasia Beverly Hills brow products for defined eyebrows.
  • For eyes, consider Natasha Denona or Huda Beauty palettes for warm tones.
  • Lip options: Charlotte Tilbury’s Pillow Talk or Fenty Beauty’s Gloss Bomb for gloss.
• Hair Styling: Use a heat protectant and finish with a setting spray to ensure your hairstyle lasts.
• Confidence: Wear this look with confidence to elevate its appeal.

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Makeup Breakdown

1. Skin

• Base: Start with a luminous primer for a dewy finish. Use a medium-to-full coverage foundation to even out your skin tone while keeping a radiant look.
• Concealer: Brighten under the eyes and cover any blemishes with a creamy concealer. Blend seamlessly.
• Contour and Highlight:
  • Lightly contour the hollows of your cheeks, jawline, and sides of the nose for definition.
  • Apply a subtle champagne or pearl highlighter on the high points of your face (cheekbones, nose bridge, brow bone, and cupid’s bow) for that glow.
• Blush: Use a warm peach or rosy blush on the apples of your cheeks, blending it upwards for a natural flush.

2. Eyes

• Brows:
  • Shape your brows naturally by filling them in with a brow pencil or powder.
  • Brush them into place with a clear or tinted brow gel for a polished finish.
• Eyeshadow:
  • Use warm neutral tones like soft beige, peach, or light brown on your lids.
  • Highlight the inner corners of your eyes and brow bone with a soft shimmer for brightness.
• Eyeliner:
  • Add a thin line of eyeliner along the upper lash line to subtly define the eyes.
  • Tightline the upper waterline for extra depth.
• Lashes:
  • Apply a volumizing mascara, or use natural-looking false lashes to enhance your eyes without overpowering the look.

3. Lips

• Prep: Exfoliate your lips with a gentle scrub and apply a hydrating lip balm.
• Lip Liner: Define your lips with a red lip liner that matches your lipstick shade.
• Lipstick: Apply a classic matte red lipstick for boldness. A universally flattering red like MAC’s “Ruby Woo” or Fenty Beauty’s “Uncensored” is ideal.
• Finishing Touch: For a clean look, use concealer and a small brush to tidy up the edges of your lips.

4. Hairstyle

• Soft, Romantic Waves:
  • Curl your hair in loose waves using a medium-barrel curling iron.
  • Let a few soft strands frame your face for a relaxed and romantic vibe.
  • Finish with a light hold hairspray to keep the waves intact.

How to Nail This Look

• Skincare Prep: Ensure your skin is hydrated and smooth by using a good moisturizer and primer.
• Products to Try:
  • Foundation: Giorgio Armani Luminous Silk or Estée Lauder Double Wear.
  • Highlighter: Becca Shimmering Skin Perfector or Rare Beauty’s Liquid Luminizer.
  • Lipstick: Choose a long-wearing matte formula for lasting boldness.
• Confidence: This look is all about exuding elegance and confidence—wear it with pride!

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1. Skin Preparation

• Cleanse and moisturize: Start with clean, hydrated skin to ensure a smooth base.
• Prime: Use a radiance-boosting primer to give your skin a natural glow.

2. Flawless Base

• Foundation: Apply a full-coverage foundation that matches your skin tone for a flawless finish. Blend well using a beauty sponge or brush.
• Concealer: Highlight your under-eye area and other high points of your face (bridge of the nose, forehead, and chin) with a brightening concealer.
• Setting Powder: Lightly dust translucent powder to set the base and reduce shine.

3. Sculpt and Highlight

• Contouring: Use a bronzer or contouring powder on the cheekbones, jawline, and nose for a defined look.
• Blush: Apply a warm peachy or coral blush to the apples of your cheeks for a soft, flushed effect.
• Highlighter: Add a subtle glow with a highlighter on your cheekbones, the bridge of your nose, and your Cupid’s bow.

4. Eye Makeup

• Brows: Define your brows with a brow pencil or powder, shaping them naturally while maintaining their fullness.
• Eyeshadow: Use warm, earthy tones (e.g., bronzes or golds) on the eyelids. Apply a shimmer shade to the center of the lids and a darker shade in the crease for depth.
• Eyeliner: Create a soft winged eyeliner using black or dark brown eyeliner.
• Lashes: Apply mascara for volume, and finish with fluttery false lashes for added drama.

5. Lips

• Lip Prep: Exfoliate and hydrate your lips with a balm.
• Lip Liner: Line your lips with a red liner to define their shape.
• Lipstick: Fill in with a matte or satin-finish bold red lipstick for the centerpiece of the look.

6. Hairstyle

• Opt for a loose, romantic updo with soft tendrils framing the face. Use a volumizing spray to create texture and hold.

7. Accessories

• Choose elegant, statement jewelry like the intricate diamond necklace and earrings in the image. These pieces elevate the overall look and add luxury.

8. Final Touches

• Setting Spray: Set your makeup with a long-lasting setting spray to keep everything in place.
• Glow: Use a body shimmer or oil on your collarbones and shoulders for a radiant finish.

To achieve a makeup look similar to the one in the image, here’s a step-by-step guide:

1. Skin Preparation

• Cleanse your face thoroughly and apply a hydrating moisturizer.
• Use a primer to create a smooth base for your makeup.

2. Flawless Base

• Apply a medium to full-coverage foundation that matches your skin tone.
• Use a concealer to highlight under the eyes, the center of the forehead, the bridge of the nose, and the chin.
• Set the base with a translucent or setting powder.

3. Contouring and Highlighting

• Contour the hollows of your cheeks, jawline, and forehead with a matte bronzer.
• Apply a highlighter to the high points of your face: the cheekbones, brow bones, the tip of the nose, and the Cupid’s bow.
• Use a peach or rose-toned blush on the apples of your cheeks.

4. Eyebrows

• Use an eyebrow pencil or pomade to create bold, well-defined brows. Shape them with an arch that matches your natural brow line.
• Brush through with a spoolie for a natural finish.

5. Eye Makeup

• Eyeshadow: Use neutral brown shades to create a smoky effect. Apply a lighter shimmer shade on the eyelid and a darker brown in the crease.
• Eyeliner: Use a black liquid eyeliner to create a sharp winged liner.
• Lashes: Apply voluminous false lashes or several coats of a volumizing mascara.
• Highlight the inner corners of the eyes for a bright, open look.

6. Lips

• Use a lip liner to outline your lips, slightly overlining if desired to enhance their fullness.
• Apply a matte lipstick in a nude or brownish-pink shade.

7. Finishing Touches

• Set your makeup with a setting spray to ensure it lasts all day.
• Add subtle glitter or shimmer on the collarbones and shoulders if desired for an added glow.

Tools & Products You May Need:

• Primer: A pore-filling primer.
• Foundation & Concealer: Long-wearing and full coverage.
• Eyeshadow Palette: Neutral tones with shimmer and matte options.
• Eyeliner: Liquid or gel for precision.
• False Lashes: Dramatic ones to match the look.
• Lip Products: Lip liner and matte lipstick in nude shades.
• Setting Spray: For long-lasting wear.